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BRAIN MAPPING · CHARLOTTE NC

An MRI shows what your brain looks like. A qEEG shows what it’s doing.

For the parent, the exhausted adult, and the high performer who have been asking the same questions for years and getting the same answers. A brain map is the first time most people get a real one.

qEEG brain mapping session with sensor cap

“I never considered — or had any knowledge — that my brain follows a set pattern with limited variability. I assumed it was always in flux, recalibrating continually. It isn’t. Seeing it on a map was the first time anyone had answered the question I’d been asking for years.”

— NeuroNook Client
WHAT IS IT

What is qEEG brain mapping?

qEEG brain mapping is a non-invasive, painless recording of your brain’s electrical activity across 19 regions. We place a comfortable sensor cap on the scalp, record your brainwaves for about 10 minutes, and compare your patterns to a large database of neurotypical brains. The result is a clear, data-driven picture of how your brain is actually functioning — where activity is higher or lower than expected, and which patterns line up with the things you’ve been struggling with.

An MRI shows what your brain looks like. A qEEG shows what your brain is doing. That distinction matters because structure alone can’t explain why a bright teenager can’t finish a paragraph, why an executive hits a wall at 2pm, or why a healthy person wakes up at 3am and can’t get back to sleep. Function can.

A brain map is the first step toward answers that guessing and symptom checklists can’t give you.

WHAT IT SHOWS

What a brain map reveals

Your map captures patterns that correlate with how you think, feel, and perform every day.

Attention & focus

Brainwave patterns associated with ADHD, distractibility, and difficulty sustaining focus under demand.

Anxiety & worry

High-beta activity and regulation patterns linked to persistent anxiety, rumination, and overthinking.

Sleep regulation

Patterns in the brain's wake/sleep balance that may be disrupting your ability to fall or stay asleep.

Emotional reactivity

Right/left hemisphere balance and regulation patterns connected to mood, irritability, and emotional control.

Cognitive efficiency

How well different brain regions are communicating with each other and working together under load.

Performance ceilings

Patterns that may be limiting how efficiently your brain performs at its best for work, school, or sport.

WHO IT'S FOR

Who brain mapping is for

Brain mapping is for anyone who wants objective information about how their brain is actually working, rather than guessing from symptoms alone. Common reasons people come to NeuroNook for a brain map:

  • Challenges with attention and focus, including ADHD
  • Persistent anxiety, worry, or racing thoughts
  • Sleep difficulties — falling asleep, staying asleep, or waking up tired
  • Emotional reactivity or difficulty with regulation
  • The aftermath of concussion or head injury
  • Interest in neurofeedback training and wanting to know what to target
  • Performance optimization for founders, professionals, and high performers

We map teens, young adults, and adults. For children, we typically perform a brain map as part of a neurofeedback treatment plan rather than as a standalone assessment.

WHAT TO EXPECT

What happens during your session

01

Brief intake

The brief intake includes assessments you complete on your own, along with a short conversation to understand your goals, current concerns, and any relevant history. This helps us interpret your map in context.

02

The recording

We place a sensor cap on your scalp and record your brainwaves for about 10 minutes. You'll sit comfortably with your eyes open, then closed. It's painless and non-invasive.

03

Quantitative analysis

We process your data and compare it to a normative database, generating a detailed brain map report that shows how your brain is functioning across regions and frequencies.

04

Data-review session

You return for a 60-minute session where we walk through the findings in plain language. No jargon. You'll leave with a clear understanding of what your brain is doing and what your options are from there.

PRICING

What’s included

$450

Comprehensive qEEG brain map

  • About 10 minute brain mapping session
  • Quantitative analysis compared to normative database
  • Written brain map report
  • 60-minute data-review session in plain language
  • No obligation to do neurofeedback afterward
FAQ

Brain mapping questions

qEEG (quantitative electroencephalography) brain mapping is a non-invasive assessment that measures your brain's electrical activity across multiple regions and frequencies. We place sensors on the scalp, record your brainwaves for about 10 minutes, and then compare your brain's patterns to a database of neurotypical brains. The result is a detailed map showing how different parts of your brain are communicating, where activity is higher or lower than expected, and where dysregulation may be contributing to symptoms like poor focus, anxiety, or sleep problems.

An MRI shows the brain's structure — what it looks like. A qEEG shows the brain's function — how it's actually working in real time. A standard EEG is used clinically to detect seizures and major abnormalities. A qEEG takes that same raw EEG data and runs it through quantitative analysis, comparing your brainwave patterns across regions and frequencies to a normative database. That's what makes it useful for understanding focus, anxiety, emotional regulation, and performance — things an MRI or standard EEG cannot show.

Your brain map will show you which frequency bands (delta, theta, alpha, beta, high beta) are overactive or underactive in each region of your brain, how well different parts of your brain are communicating with each other, and patterns that may correlate with attention difficulties, anxiety, sleep problems, emotional reactivity, or performance ceilings. You'll leave the data-review session with a clear, plain-language picture of what's happening in your brain and what it means for how you feel and function every day.

Brain mapping is for anyone who wants objective information about how their brain is working. Common reasons people come to NeuroNook for a brain map include challenges with attention and focus (ADHD), persistent anxiety or worry, sleep difficulties, emotional regulation, the aftermath of concussion or head injury, interest in neurofeedback training, and performance optimization for founders, professionals, and high performers. It's appropriate for teens, young adults, and adults. We also map children as part of a neurofeedback treatment plan.

The whole brain mapping appointment takes about 90 minutes. We start with a brief intake to understand your goals and current concerns — the intake includes assessments you complete on your own. Then we place a sensor cap on your scalp and record your brainwaves for about 10 minutes — you'll sit comfortably with your eyes open and then closed. It's painless and non-invasive. After the recording, we process the data and you return for a 60-minute data-review session where we walk through your map in plain language and talk about what it means and what options you have from there.

A comprehensive qEEG brain map at NeuroNook is $450. This includes the brain mapping session, quantitative analysis of your data, a written brain map report, and a 60-minute data-review session where we walk through the findings with you. There are no hidden fees. Payment is due at the time of service, and we accept major credit cards, debit cards, and HSA/FSA cards.

Because we are an out-of-network provider, we do not bill insurance directly for qEEG brain mapping. Some clients are able to use HSA or FSA funds. We provide a detailed receipt after your session that you can submit to your insurance company for potential out-of-network reimbursement, though coverage varies significantly by plan. We recommend calling your insurer and asking about coverage for CPT code 95957 (digital EEG analysis) before your appointment.

Yes. qEEG is completely non-invasive and passive. The sensors only record electrical activity that your brain is already producing — nothing is sent into the brain, no electricity or stimulation of any kind. There are no known risks or side effects. The recording process is painless and many clients find it relaxing.

No. Many clients come to NeuroNook specifically for the brain map and the clarity it provides, and then decide whether or not to pursue neurofeedback training based on what the data shows. Some clients take the information back to their therapist, psychiatrist, or physician. Some use it to inform their own lifestyle, performance, or recovery decisions. Others go on to do a full course of neurofeedback training. There is no obligation either way.

See how your brain is actually working.

A brain map is the clearest, most objective first step toward answers. Book a session and we’ll take it from there.